Find out how one crochet blog became a money-making machine (and why you should start one too)
Starting a blog about crochet can be a great idea if you’re passionate about the craft and want to share your knowledge and creativity with others.
Crochet is a popular hobby with a large and active community, so there is a lot of potential to build a loyal following and connect with like-minded people through your blog.
Can you make money with a crochet blog?
Yes, you can definitely make money blogging about crochet.
There are some incredibly successful bloggers out there who have made a name for themselves and earn a substantial income from their crochet blogs. One of the most well-known crochet bloggers is Ashleigh from Sewrella.com who reportedly earns well over $10,000 per month from her blog.
You don’t have to look very far to find loads more bloggers in the crochet niche who earn a full time income from their blogs.
How to make money with a crochet blog
There are several ways to monetize a crochet blog, including:
1. Advertising:
Earn money through display advertising on your blog by joining an ad network like: Adsense, Ezoic, Mediavine or AdThrive.
You can find out more about earning money with display advertising and other monetization methods here: – How to become a full time blogger –
2. Affiliate marketing:
You can promote products or services that you love and use affiliate links to earn a commission on any sales made through your unique link.
3. Sponsored content:
You can work with brands or companies to create sponsored content on your blog or social media channels.
4. Digital products:
You can create and sell digital products related to crochet, such as patterns, e-books, or tutorials.
5. Physical products:
You can sell physical products related to crochet, such as finished products, crochet supplies, or merchandise with your brand.
To make money with a crochet blog, it’s important to create high-quality content. This can take time and effort, but with dedication and consistency, you can grow your blog to a full time gig.
What type of content to create for a blog about crochet
1. Crochet patterns and tutorials:
One of the most popular types of content for a crochet blog is patterns and tutorials. You can create written or video tutorials for different types of crochet stitches, techniques, and projects.
2. Product reviews:
You can review different types of crochet hooks, yarn, and other crochet tools and products that you use in your own projects. Your readers may appreciate your recommendations and insights.
3. Crochet tips and tricks:
Share your best tips and tricks for improving your crochet skills and making your projects look more professional. This type of content can be especially helpful for beginners.
4. Personal stories:
You can share personal stories and experiences related to crochet, such as how you got started with the craft, which products sold best at craft fairs, or the benefits of crochet for your mental health.
5. Crochet news and trends:
Keep your readers up-to-date with the latest crochet news and trends, such as new pattern releases, upcoming crochet events, and emerging crochet artists.
6. Interviews with other crochet bloggers and makers:
You can interview other crochet bloggers, designers, and makers to share their insights and perspectives on the craft. This can help you build connections in the crochet community and provide valuable content for your readers.
From tutorials to reviews to behind-the-scenes glimpses of your crochet projects, there are plenty of content ideas to explore.
Is it better to sell physical crochet products or to create a blog with patterns?
Whether it’s better to create and sell crochet physical products or create a crochet blog with patterns, really depends on your interests, skills, and goals. Both options have their pros and cons, and it’s up to you to decide which one is the best fit for you.
Let’s take a look at some of the pro’s and con’s for each.
Creating and selling physical crochet products:
Selling physical crochet products can be a good option if you enjoy making things with your hands and have a talent for creating beautiful and unique items.
There is a large market for handmade crochet products, and you can sell your creations through online platforms like Etsy, at craft fairs, or through your own website. However, selling physical products requires ongoing production and shipping, which can be time-consuming and limit your scalability.
The Pros
- You can showcase your finished product to customers and provide a tangible item that they can hold and use.
- You can charge a higher price for the finished product, especially if it’s high-quality or unique.
- You can use your creativity to make each item unique and offer customizations to customers.
The Cons
- Making each physical product can be time-consuming, which can limit the number of items you can produce and sell.
- You need to have materials on hand to create each product, which can be expensive and require upfront investment.
- There may be competition from other crafters who make similar products, which can make it harder to stand out in the market.
Creating a Blog and crochet patterns:
Creating a crochet blog, on the other hand, can be a great way to share your passion for crochet, connect with like-minded people, and build a community around your content.
You can monetize your blog through advertising, sponsored content, affiliate marketing, or product sales. Blogging allows you to work from anywhere, be your own boss, and set your own schedule. However, it also requires consistent effort and dedication to build a following and create high-quality content.
The Pros:
- By creating regular content on your blog, you can become an expert in your niche and establish yourself as a go-to resource for crochet enthusiasts.
- A crochet blog can be turned into a money making side hustle by monetizing your blog with display ads, affiliate marketing or even selling your patterns.
- It’s your choice to create free crochet patterns for your blog to attract traffic or to create patterns to sell.
- Patterns can be created once and sold multiple times, which allows you to earn passive income.
- Patterns can be sold at a lower price point, which can make them more accessible to a wider range of customers.
- Blogging allows for flexibility in terms of when and where you work, making it a great option for those who need a flexible schedule.
The Cons:
- Blogging can be time-consuming, especially in the beginning when you are building your audience and creating content. It can take a long time to start earning a significant income and a lot of people get discouraged and quit too soon.
- You need to be able to create high-quality and clear patterns that customers can easily follow, which can take time and effort to perfect.
- There may be competition from other crochet pattern designers, which can make it harder to stand out in the market.
Ultimately, the decision to crochet and sell physical products or create a crochet blog depends on your interests, skills, and goals. Both options offer opportunities for creativity, connection, and financial rewards, so it’s important to choose the one that aligns with your passions and strengths.
Let’s take a closer look at a successful crochet blogger
Ashleigh started Sewrella.com in 2015 as a way to share her love of crochet with the world, hoping to make a little side income while her husband grew his printing business.
She was a stay-at-home mom at the time and used her blog as a creative outlet and a way to connect with others who shared her passion. Since then, Sewrella.com has become one of the most popular crochet blogs on the internet, attracting hundreds of thousands of visitors each month.
What content does sewrella post?
One of the reasons Sewrella.com has been so successful is Ashleigh’s commitment to creating high-quality, engaging content.
Her blog features a mix of tutorials, patterns, and product reviews, all of which are written to appeal both to beginner and experienced crocheters.
Ashleigh’s patterns are particularly popular, as she has a talent for creating unique and beautiful designs that are both functional and fashionable. Her tutorials are also incredibly helpful, breaking down complex techniques into simple, easy-to-follow steps.
She posts a lot of free patterns with high quality pictures of her creations to attract people to her blog.
How does Sewrella make money?
Sewrella.com’s success is not just due to its great content, but also its effective monetization strategy.
The blog features a lot free patterns which in turn attracts loads of visitors, this traffic is what makes money through ad placements. Ashleigh makes money through a variety of channels, including display advertising, sponsored content, and product sales.
According to her income reports, Ashleigh earns over $10,000 per month from her blog.
How does sewrella create a community of readers?
This is another key factor in Sewrella.com’s success – Ashleigh’s ability to build and maintain a loyal following.
She engages with her readers through social media, email newsletters, and online groups, and is always willing to answer questions and offer support.
Tips from a full time crochet blogger
Some of the biggest obstacles have been learning how to monetize her blog effectively and how to balance her work with her family life. She has also had to deal with the occasional negative comment or criticism, which can be tough for any blogger to handle.
Despite these challenges, Ashleigh has remained committed to her blog and her readers, and has continued to innovate and grow her business.
Some of the key lessons she has learned along the way include the importance of creating great content, staying true to your values, and always putting your readers first.
Sewrella.com is a shining example of what can be achieved through hard work, dedication, and a love of crochet.
There are many different niches within the crochet world, from amigurumi to blankets to home decor. So there is a lot of room for different bloggers to focus on a specific niche.
In closing – Do your research, define your niche, and create high-quality content that resonates with your audience.
If you’re willing to put in the work and have a true passion for crochet, you can start your blog on the side and grow it into your full time job.
